Social media is a simple, but effective way to connect with patients. Fresh content is not always easy, so try using one of these ideas below that are perfect for autumn.
CONNECT
BREAST CANCER AWARENESS MONTH
Dentists understand the significant impact that breast cancer can have on oral health. Join the conversation and show you care with relevant posts.
+ Highlight a survivor
+ Wear pink & post pics
+ Talk about chemo & oral health
INFORM
SPORTS: MOUTH GUARDS & DENTAL HEALTH
Sports season is in full swing. Get in on the action with sports-related posts that provide help resources and information to parents and players.
+ Talk about mouth guards
+ Share emergency care
+ Signs of dental injury
PROMOTE
GET REVIEWS WITH A GIFT BASKET GIVEAWAY
Need an incentive for your patients to leave reviews? Put together a fall-themed gift basket. Set it at your check out desk with a sign: "Happy fall! Leave us a review by October 31st to be entered into a drawing for our Gift Basket Giveaway!" THEN post pictures of the gift basket and reminders weekly until the deadline.
What can you include?
+ Yeti Tumbler or mug
+ Gift card to local coffee shop
+ Wool or fleece blanket
+ Pumpkin anything (candle, soap, spice, dish towels...)
AMUSE
FALL THEMED STAFF CONTESTS & PATIENT POLLS
Want to have fun and increase patient engagement? Decide on a fun, family-friendly staff contest for your office. Set a date for the big reveal and come camera ready! Snap pictures of your staff and get ready to post slideshows or individual shots all week long to have your patients vote on their favorite.
What kind of contest should you host?
+ Pumpkin painting or carving
+ Costume (G-rated!)
+ Pumpkin-themed bake off
+ Candy corn in a jar (everyone gets to guess on this one!)
What does it take to have an engaging social media presence?
01 | TIME
02 | CREATIVITY
03 | CONSISTENCY
Get all this and more with Edify's social media management. Reach out to our team for a free consultation. We can do a quick review of your social media accounts and answer questions you may have about how to leverage social media to grow your practice.